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MERAKI CLOTHIER
A fashion brand whose values include diversity, culture, creativity, and timelessness.
Meraki Clothier is a fashion company started by George Falegan. The slogan, "Where Inspiration Meets Creativity", is its purpose. I was hired to direct a marketing campaign for Meraki Force, a new line of athletic wear.
Logotype.
Apparel Design
The CEO and I developed guidelines during the initial meetings related to the design decisions. These were later released in the store.
Promotional Video Direction
We hired a local videographer to shoot the videography, and I was able to do the post-production editing. The videos received 60% more likes than any other post on Meraki Clothier's official Instagram page.
Original Soundtrack
I wrote the soundtracks for both advertisements during the evenings, making sure the tone of the soundtrack matched the message we were conveying to potential customers.
Website
I led the direction for the design of the website, making sure to craft every part of the store to suit the customer experience.
Like what you see?
click here to see more stuff I've done.
You can also contact me if you're hiring.
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