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A Texas-based food delivery service that was in need of a rebrand and website redesign to appeal to a new type of customer.
Spivey-Q is a catering service based in the heart of Texas. They serve award-winning southern cuisine to tourists and natives alike. I created a new brand for the restaurant.
Spivey-Q's initial logo was too busy and lacked a simplistic form that symbolized the brand well and accentuated its Southern, bold feel.
I addressed this issue by creating a logo that was memorable, fluid, had a sense of movement.
The menu was crafted with both readability and style in mind. It was essential for me to consider Spivey-Q's emphasis on authenticity and Southern cuisine.
Business Card Designs
Even the business cards were constructed in a similar fashion to further expand the customer's experience of the brand.
Though an initial prototype of the website the client greatly enjoyed, this version was not used later due to time and budget constraints.
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